Our Story

Jewelry That Has A Soul.

TRYYST is where self-discovery, creativity, and connection meet in a realm of fine diamond jewelry. The brand embodies the essence of a magical rendezvous between jewelry and its wearer.

With a youthful and disruptive spirit, TRYYST breaks barriers and expresses itself in extraordinary ways. A brand that feels like a love letter to freedom, individuality, and bold design.

Drawing from a universe of inspiration, TRYYST translates contemporary ideas into meticulously crafted fine diamond jewelry that reflects the spirit of adventure and celebrates the beauty of individuality. Its collections lean on heritage craftsmanship but tell modern stories: youthful, a little rebellious, and endlessly versatile.

At TRYYST, jewelry isn’t just an ornament; it’s a call to embrace your story. Jewelry that has a soul Jewelry that is spontaneous Jewelry UNSCRIPTED.

Founder's Vision

Pooja Javeri Shah, the visionary behind TRYYST, draws inspiration from the world around her — the people she meets, the places she explores, and the stories that leave a mark. With a global perspective and a passion for redefining fine jewelry, Pooja envisions pieces that transcend the ordinary. Her mission is to create jewelry that you don’t just lock away in a safe but wear with pride, making memories that last a lifetime. Driven by her experience and love for luxury design, Pooja’s creations blend innovation with tradition, offering you jewelry that’s meant to be cherished and adorned.

Jewelry that has a soul

Pooja Javeri Shah FOUNDER, CEO

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Our Commitment

At TRYYST, we believe fine jewelry should feel personal, powerful, and built to last. Every piece we craft is a promise—of quality, of care, and of meaning. From ethically sourced materials to meticulous in-house craftsmanship, we’re committed to creating jewelry that honors your moments, memories, and milestones. We stand by our artistry with a lifetime warranty, seamless support, and a dedication to making your TRYYST experience as extraordinary as the piece itself.